PS It Matters is in national partnership with WhyHunger to empower the more than 8,000 community-based group in WhyHunger’s network with funding opportunities through the use of PS It Matters by their individual and corporate supporters. WhyHunger is a leader in building the movement to end hunger and poverty by connecting people to nutritious, affordable food and by supporting grassroots solutions that inspire self-reliance and community empowerment. It is exactly this focus on self-reliance and community empowerment that makes the partnership between the two organizations so opportunistic for both. The simple fact that PS It Matters provides the opportunity for every individual and corporation to support local food banks and food pantries with everyday buying decisions of specialty food, personal and corporate gifts is a pure example of community empowerment with the intent to build self-reliance in food organizations.
WhyHunger brings its unique assets and history to building a broad-based social movement to end hunger. Their set of core values rests on the understanding that solutions and innovation are often found in the grassroots. WhyHunger's programs work to support these community-based organizations as they grow and develop, and bring new ideas and practices to creating a just food system that provides universal access to nutritious and affordable food.
WhyHunger provides capacity building services, technical support, and access to information and financial resources to community organizations implementing new ideas and developing groundbreaking projects to transform their communities. They build networks of grassroots organizations that share a vision of healthy, sustainable and self-reliant communities leading to greater mobilization and stronger advocacy to end poverty and hunger.
The partnership between WhyHunger and PS It Matters will focus on sharing with the community-based groups in WhyHunger’s network the monthly reoccurring revenue that can be generated by implementing a sustaining marketing program promoting PS It Matters. These local grassroots group will be able to tap into the gifts that their partners and supporters are already planning to purchase for employees, customers, clients and prospects throughout the year, and especially during the holidays, to raise funds to support their missions. By redirecting these purchases throughout the year to PS It Matters, a significant reoccurring revenue stream to food banks and food pantries throughout the country will be created with no additional expense to the corporations or the non-profits!